RSS Feed of Press Releases published on Press Advantage by Search Influence.
- NEW ORLEANS, LA – February 25, 2026 – PRESSADVANTAGE – Paula French, Director of Sales and Marketing at Search Influence, appeared on the February 6 episode of the SEO On-Air podcast to discuss the evolving relationship between foundational search engine optimization (SEO) and AI-focused search strategies. The episode, titled “Foundational SEO vs. AI SEO: What […]
- NEW ORLEANS, LA – February 25, 2026 – PRESSADVANTAGE – Chehardy Sherman Williams has announced the launch of a dedicated premises liability practice area, expanding the firm’s ability to represent individuals who have been injured due to unsafe or hazardous conditions on another party’s property. The new practice area enhances the firm’s personal injury services […]
- NEW ORLEANS, LA – February 23, 2026 – PRESSADVANTAGE – Will Scott, Co-Founder and CEO of Search Influence, will return to SMX Online on Tuesday, April 14, 2026, to lead a full-day Generative Engine Optimization (GEO) Master Class. The live, online session will take place from 11:00 a.m. to 4:45 p.m. ET and will also […]
- NEW ORLEANS, LA – February 04, 2026 – PRESSADVANTAGE – The Program on Negotiation (PON) at Harvard Law School has engaged Search Influence to conduct a comprehensive AI SEO audit examining how PON’s research and educational program content is represented across AI-driven and traditional search environments. The partnership reflects a broader shift within higher education, […]
- CHICAGO, IL – January 15, 2026 – PRESSADVANTAGE – Wedding planners and transportation providers are reporting a shift in how couples secure premium ground transportation, with wedding limousine bookings occurring earlier in the planning cycle than in past years. The trend comes as the broader limousine and private transportation sector continues its post-pandemic recovery and […]
- NEW ORLEANS, LA – December 12, 2025 – PRESSADVANTAGE – Search Influence, a woman-owned AI SEO marketing agency based in New Orleans, has been named to the New Orleans CityBusiness 2025 Best Places to Work list in the Small Company category. This is the agency’s fourth consecutive year receiving this honor and its sixth time […]
- NEW ORLEANS, LA – December 03, 2025 – PRESSADVANTAGE – Search Influence, a New Orleans–based higher education digital marketing agency, is a Finalist for Best SEO Campaign at the 2025 US Agency Awards. The recognition honors the agency’s AI-driven initiative, The Art of AI SEO, developed with Maine College of Art & Design (MECA&D). This […]
- NEW ORLEANS, LA – December 02, 2025 – PRESSADVANTAGE – The Higher Education Marketing Institute has announced the publication of its 2025 Higher Education Marketing Resources Directory, a comprehensive collection of more than 150 verified resources for enrollment marketing professionals. The directory, published in November 2025, serves as a centralized hub for higher education marketers […]
- NEW ORLEANS, LA – November 28, 2025 – PRESSADVANTAGE – The Higher Education Marketing Institute has published an analysis identifying 11 SEO agencies helping colleges and universities prepare for AI-powered search in 2026. The November 2025 report evaluates how agencies serving the higher education sector are adapting to generative engine optimization as prospective students increasingly […]
- NEW ORLEANS, LA – November 19, 2025 – PRESSADVANTAGE – Search Influence, a digital marketing agency specializing in SEO and AI search strategies for higher education, will participate in the 2025 UPCEA Marketing, Enrollment Management, and Student Success (MEMS) Conference, taking place from December 2 to 4 in Boston, Massachusetts. Three members of the Search […]
- NEW ORLEANS, LA – October 31, 2025 – PRESSADVANTAGE – Search Influence’s Paula French and Tufts University College’s Tara Pope will present at the 2025 AMA Symposium for the Marketing of Higher Education, taking place November 9–12, 2025, in National Harbor, Maryland. Their joint session, titled “How to Win AI Search: Three Pillars for Success,” […]
- NEW ORLEANS, LA – October 22, 2025 – PRESSADVANTAGE – Will Scott, CEO and co-founder of Search Influence, recently participated in two of Europe’s most respected search marketing events, SEOktoberfest G50 Summit in Austria and SMX Advanced Europe in Berlin, where he shared insights into how artificial intelligence is reshaping search visibility, content creation, and […]
- NEW ORLEANS, LA – October 17, 2025 – PRESSADVANTAGE – 50 percent of prospective students now rely on AI-powered search tools at least weekly, signaling a significant shift in how they discover and evaluate content online. This finding comes from the 2025 AI Search in Higher Education Research Study, a joint report from UPCEA, the […]
- NEW ORLEANS, LA – September 26, 2025 – PRESSADVANTAGE – Search Influence Co-Founder and CEO Will Scott will deliver a keynote presentation titled "AI Isn’t the End — It’s Your Next Beginning" at the Zenith Marketing Conference on Thursday, April 10, 2025, in Duluth, Minnesota. This keynote will explore artificial intelligence's pivotal role in shaping […]
- NEW ORLEANS, LA – September 25, 2025 – PRESSADVANTAGE – Search Influence is proud to announce that it has been named one of the 2025 In the Lead: Best Women-Owned Businesses honorees by New Orleans CityBusiness. The special section, profiling recognized companies, will appear in the September 19, 2025, issue of CityBusiness. The recognition highlights […]
- NEW ORLEANS, LA – September 25, 2025 – PRESSADVANTAGE – Will Scott, CEO and Co-Founder of Search Influence, will present a live Generative Engine Optimization (GEO) Master Class in partnership with Search Engine Land on October 7, 2025, from 11:00 a.m. to 4:45 p.m. ET. The virtual event will provide SEO professionals and content strategists […]
- NEW ORLEANS, LA – September 04, 2025 – PRESSADVANTAGE – Search Influence, a woman-owned digital marketing agency headquartered in New Orleans, has been named an honoree in the New Orleans CityBusiness 2025 Empowering Women Awards, a program that highlights 50 companies and organizations driving meaningful progress for women in the workplace and community. The Empowering […]
- August 29, 2025 – PRESSADVANTAGE – Steps Detox has officially opened a new facility in Lake Charles, Louisiana, expanding access to medically supervised detox and addiction recovery services for residents across Southwest Louisiana and the Acadiana region. Located near the heart of Lake Charles, Steps Detox – Lake Charles is positioned to serve communities including […]
- NEW ORLEANS, LA – August 15, 2025 – PRESSADVANTAGE – In a conversation that feels more like two professionals trading notes than a formal interview, Will Scott, CEO of Search Influence, joined host Will Brooks on the Leduc Entertainment Podcast to talk through one of the biggest shifts in digital marketing today: artificial intelligence and […]
- CHICAGO, IL – August 13, 2025 – PRESSADVANTAGE – Echo Limousine, a premier provider of private transportation in the Chicagoland area, has been recognized in Macaroni KID’s roundup of the top seven car service providers in Chicago. The feature highlights Echo Limousine’s longstanding reputation for professionalism, reliability, and customer satisfaction in one of the nation’s […]
